Company Description - Marico is one of India’s leading consumer products companies operating in the global beauty and wellness space. During 2018-19, Marico recorded a turnover of INR 7734 crores (USD 1.05 billion) through its products sold in India and chosen markets in Asia and Africa. Marico touches the lives of 1 out of every 3 Indians, through its portfolio of brands such as Parachute, Parachute Advansed, Saffola FITTIFY Gourmet, Hair & Care, Nihar Naturals, Livon, Set Wet Studio X range, Coco Soul, Kaya Youth O2, Mediker and Revive. The International business contributes to about 22% of the Group’s revenue, with brands like Parachute, Parachute Advansed, HairCode, Fiancée, Caivil, Hercules, Black Chic, Code 10, Ingwe, Sedure, X-Men and Thuan Phat.
Campaign Description: It is a CPS campaign in which the affiliate must divert traffic to advertiser's site which can be converted into sales. Advertisers offer their affiliates to run it Pan INDIA with the target audience mentioned under the targeting criteria. All allowed promotional methods are selected under traffic sources.
Objective: The main objective of the campaign is to get users to purchase on Fittify