For half a century, KENZO has been infusing positive energy and contagious freedom by claiming a polychrome, daring and borderless fashion that celebrates nature and cultural diversity. Founded in Paris in 1970 by Kenzo Takada, who opened his first boutique in Galerie Vivienne, the House continues to cultivate and reinterpret with modernity the codes that make its uniqueness: the mix of prints, the harmony of refined colours and an exuberant and sophisticated creativity imbued with optimism and impertinence. By appointing the Portuguese designer, Felipe Oliveira Baptista, to head its artistic direction, KENZO instills a new dynamic and confirms the development of its potential. Driven by a creative vision combining aesthetic requirement and functionality, in line with the House’s DNA, Felipe Oliveira Baptista is defining a new chapter in the history of the brand, while respecting its unique heritage.