Company’s description : Navbharat Times is a product of Times Internet group. Navbharat Times is an online newspaper in the Hindi language. Navbharat Times (NBT) is one of the largest circulated, as well as largest, read Hindi newspaper of Delhi and Mumbai and Lucknow. It is from the stable of Bennett Coleman & Co. Ltd, which also publishes other dailies including The Times of India, The Economic Times, Maharashtra Times and also magazines such as Filmfare and Femina. NBT is one of the oldest product of the group Campaign’s description : The campaign needs to be promoted on CPV (cost per visit) module in which the quality traffic should be delivered with maintained bounce rate and time spent as below: 1. Bounce Rate to be lesser than 40% 2. Average Session Duration: Between 4 to 5 minutes 3. Page Views per Session: At-least 4 Campaign’s Objective :à The campaign objective is to drive quality visits.