Company's Description - Nykaa Fashion - In just a few years, Nykaa has emerged as the largest beauty destination in India with close to 10 million happy customers depending on us not just for their favorite brands but also for advice, updates, expert tips and videos on how to look and feel gorgeous always! With almost 1000+ curated, well priced and 100% genuine brands and over 1 lakh products, Nykaa prides itself for offering a comprehensive selection of makeup, skincare, hair care, fragrances, bath and body, luxury and wellness products for women and men. We aim to please, going to the farthest corners of the country to reach you! Today Nykaa ships across the length and breadth of the country to almost every zip code using the services of leading and reliable courier companies. Extending the same conversation with our customers, we take immense pleasure in introducing the Nykaa Fashion. A one stop shop for designer wear that is specially curated to cater to the needs of a modern Indian women. Nykaa Fashion houses commendable labels such as Abu Jani Sandeep Khosla, Masaba Gupta, Anita Dongre, Ritu Kumar, Abraham & Thakore, Payal Pratap Singh, Abhinav Mishra, Payal Singhal, Gopi Vaid and many more. Our strength lies in offering a staggering selection of 100+ contemporary and ethnic designs to pick from, specially curated designers across varied styles and price points. Most importantly our assortment of trend-led styles and classic designs consists of dresses, kurtas, tunics, lehengas, shirts, saris and so much more. To add to all of this, our editorial repertoire, covers quick styling tips from the designers, celebrity looks, how to’s, latest launches, buzz-worthy buys and season’s must- haves , all at the comfort of your palms. These services ensure that all your fashion fixes are taken care of by us. Campaign Description - NYKAA FASHION is a Cost Per Sale Campaign to drive online transactions on the ecommerce portal. Campaign Objective - To drive sales through desktop and msite.

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